Quotes by Advertising Executives

The function of advertising is simply to promote and sustain competitive advantage for brands.

The people who are crazy enough to think they can change the world are the ones who do.

High creativity is responding to situations without critical thought.' - John Cleese

It takes a real storm in the average person's life to make him realize how much worrying he has done over the squalls.

Teenagers travel in droves packs swarms. ... To the librarian they're a gaggle of geese. To the cook they're a scourge of locusts. To department stores they're a big beautiful exaltation of larks ... all lovely and loose and jingly.

In advertising not to be different is virtually suicidal.

Do interesting things and interesting things will happen to you.

The consumer is not a moron. She's your wife.

If you always make the right decision, the safe decision,the one most people make, you will be the same as everyone else.