Many groups use the media and successfully manipulate what Theodor Adorno calls our psychological frailty. This psychological frailty correlates to anxiety. It also precedes and foments fascism, sexism, and racism.Because of our sense of free will, day-to-day anxiety can creep in as a form of guilt or the desire to belong / be loved.It is this frailty that is manipulated which may later be expressed in fascism, nationalism, sexism, racism.It's based on superego storytelling. But what's going on concurrent with all this is a shift from storytelling to storymaking.There's an entire subgroup, mostly the younger generations, that have been participating in gaming and social media in a way that will bring about a new synergy. This is Hegel's dialect approach to society.Jane McGonigal talks about this in her book Reality is Broken, Cathy Davis talks about this in her book Now You See It, Clay Shirky talks about this in his books Cognitive Surplus and Here Comes Everybody. Tapscott talks about this in his book Wikinomics.
