David Amerland Quotes

Trust is what monetizes the attention economy.

It is no accident that in the field of philosophy ontology is the study of reality, existence and coming into being. In the fields of information retrieval (semantic search) and computing, ontology is the naming of the types, interrelationships and properties of the entities that exist (in reality or conceptually) and which define a particular domain of knowledge or expertise.

When it comes to semantic search and the success of your social media policy, truly, there is only one thing that absolutely counts: engagement.

To succeed in the digital realm, technology has to provide a strong disruptive element right from the start. If things cannot be done differently , a transition to digital is not going to be compelling enough for a wide enough adoption to create sustainability.

Life at the edge of the world, it was felt, could go on forever.

Initial or mutual trust (the type of trust that makes us, irrationally, trust strangers) then enabled the complex planning that allowed man to transition from a tribe of hunter-gatherers whose fate depended on external factors to an agricultural society where complex, planned outcomes could be put into motion.

The web and its technologies are digital representations of everything we did before in a more private, bigger, faster and more empowering format than ever before.

These mental and physical components of self­ belief are closely interlinked. They are used to slowly interweave the per­sonal narratives that very effectively create a powerful sense of identity.

Evolution has geared the human stress response to last about thirty seconds. It's enough time to facilitate fight or flight. Evolution has not adapted our brains or bodies to handle weeks or months of prolonged stress.

In the digital domain trust is now important not only because we really need to know how to trust people and whom to trust but because we need others to trust us and have to learn how to help them do so.

Every physical response, every psychological change and every mental transformation starts with the mind.

The moment you establish a line of communication between two points, you subtly change both. That is also true for the way the brain is affected by the mind.

A business needs a character and an identity, just like a person and just like a person it needs to have a Voice.

Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change.